Use case · Ecommerce stores

Turn one product page into a batch of Pinterest Pins

Making Pinterest Pins for Ecommerce Stores eats a week per drop. A 30-SKU launch leaves 30 pages with no Pins. Paste a URL: PinNiche builds the batch on your store template. Download it or schedule it.

Free to tryUses your own photosDownload or schedule
01 / The bottleneck

Why Pinterest Pins for Ecommerce Stores fall behind

Your new products go live on Monday. Their Pins are still a line in Friday's spreadsheet.

A drop is 30 pages at once

Thirty SKUs ship on Monday morning. Each one needs a hero shot, a detail shot and a title someone would search. Thirty rounds in the Pinterest graphic maker is how the week disappears.

Product photos are not Pin photos

Your Shopify images are square and shot on white. Pinterest shows a tall 2:3 image in a feed. Cropping each one, then adding text that stays readable on a phone, is the slow part.

Product titles are built for your store search

A title like "Aurora Linen Duvet Set — Sand / Queen" works in your own search bar. On Pinterest it reads like a SKU. Rewriting thirty of them never makes it to the top of the list.

Nobody knows which Pins sold anything

Pins go out without UTM tags, so the traffic lands under "direct" in your analytics. Next season's budget gets decided without knowing which collection worked.

02 / The fix

What PinNiche fixes for ecommerce stores

Here's what your team does now, and what you can hand over.

The problem

Thirty product pages go live on the same day

PinNiche does

Reads a product page URL, pulls its photos into a list and builds Pins for the whole collection in one run. You can upload shoot photos instead.

You get

A batch for the whole drop, not one canvas at a time

You decide

Which SKUs deserve a Pin

The problem

Every Pin looks a little different

PinNiche does

You set your brand colors, logo and fonts once. Every batch uses them.

You get

Pins that look like one store in the feed

You decide

The colors, logo and fonts

The problem

Square pack shots squeezed into a vertical Pin

PinNiche does

Fits your photos into a 2:3 layout with short text overlays.

You get

Pins you can read on a phone

You decide

Which photo leads each SKU

The problem

Rewriting thirty product titles by hand

PinNiche does

Drafts a title and description for each Pin. You edit both before anything goes out.

You get

Copy written for people searching Pinterest

You decide

The final words and keywords

The problem

Every color and size needs its own Pin

PinNiche does

Makes a separate Pin for each variant from the same page, with its own title and its own SKU.

You get

A Pin for each search, still on brand

You decide

Which variants are worth a Pin

The problem

Pins send traffic you cannot trace

PinNiche does

Keeps each Pin pointed at its product URL and adds your UTM tags.

You get

Clicks you can trace back to a SKU and a collection

You decide

Your UTM naming

The problem

Posting Pins every week across several boards

PinNiche does

Connects to your Pinterest account and spreads the batch across your boards on a schedule.

You get

Pins going out without a daily upload

You decide

Boards, timing, when to pause

The problem

A product sells out or the price changes

PinNiche does

Updates the Pins when price, stock or a variant changes in your catalog.

You get

No Pin still showing a sold-out item

You decide

Which products to push

03 / How it works

From a product page to a Pin pack in four steps

01

Step 1

Pick your source

Paste a product page URL from your store, or upload the photos from the shoot. You can work through a whole collection.

02

Step 2

Check the photos

PinNiche lists the images it found on each page. Drop the packaging shots you don't want, and keep each Pin tied to its own SKU.

03

Step 3

Set the template once

Choose your brand colors, logo and fonts. Every Pin in the drop uses them, including the ones you make next season.

04

Step 4

Edit the words, then publish

Change any title or description you don't like. Download the images and the copy file, or connect Pinterest and let the schedule post them.

04 / The output

What you get from one batch

One batch

Ready
pin-pack.zip8 vertical Pins · 2:3
titles-and-copy.csvEditable per Pin
suggested-dates.csvOr auto-schedule
  • A set of 2:3 Pin images using your product photos and your store template, ready to publish
  • A title and description for each Pin, editable before anything goes out
  • A copy file that travels with the images, so no text gets lost at upload
  • Each Pin's product URL with your UTM tags, so you can see which SKU sent the traffic
  • Suggested publish dates spread across the drop
  • A download pack, or a scheduled batch spread across your boards
  • A clear count of how many Pins the batch used
05 / Where it pays off

Four times this saves you a week

01

A 30-SKU drop on Monday

What goes wrong ·The pages go live and the Pins do not

What you do ·Paste the collection, make one batch, give each SKU its own title

You get ·Pins for the whole drop before the week is out

02

A seasonal collection

What goes wrong ·Spring Pins need to be up in February, while you're still shooting summer

What you do ·Build the batch early and put it on a schedule

You get ·Pins that land in the right weeks

03

Black Friday

What goes wrong ·Every Pin says 20% off, then the sale ends

What you do ·Make a promo batch with its own text and pause it on the end date

You get ·No old discount still circulating in December

04

A bestseller comes back in stock

What goes wrong ·The same two Pins have been running for six months

What you do ·Re-scan the page and make a batch around detail, scale and use

You get ·Fresh Pins without a new photo shoot

06 / Go further

Other things PinNiche can do

Once your template is set, these are one click away.

Most used

Let PinNiche post them

Connect your Pinterest account, pick the boards and set the days. PinNiche publishes the batch. Pause it when a product sells out.

Keep Pins in step with your catalog

Change a price or sell out of a size and the Pins stop showing the old details.

See which SKUs got clicks

Send UTM tags with each Pin and read the traffic by product and collection in your own analytics.

Run more than one store

Two stores, two templates, one calendar. Switch the brand before each batch and keep the boards separate.

Make an image you didn't shoot

Need a room setting or a new colorway? PinNiche can generate it on the same template.

07 / Questions

Frequently asked questions

Questions we get from store owners.

Your next drop

Make your next drop a Pin pack

Pick the collection you are launching next week, paste one product URL, and see the batch before you publish anything. Making Pinterest Pins for Ecommerce Stores is the part PinNiche takes off your list.